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Libraries and Learning Skills

Advertising & IMC: principles & practice

Advertising & IMC: principles & practice

Moriarty, Sandra E. (Sandra Ernst), author; Wells, William, 1926- author; Mitchell, Nancy, 1950-; Moriarty, Sandra E. (Sandra Ernst), author

eBook, Paperback, Electronic resource, Book. English. Electronic books.
Tenth edition. Global edition.
All formats and editions (2)
Published Harlow: Pearson, [2015]
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Available at Electronic Resource and University Library.

  • Electronic Resource – Two available in Main 659.1 MOR

    Barcode Shelfmark Loan type Status
    Main 659.1 MOR Ebook Available
    Main 659.1 MOR Ebook Available

  • University Library – Five available in Main 659.1 MOR

    Barcode Shelfmark Loan type Status
    3521740816 Main 659.1 MOR Four week Available
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    3521739442 Main 659.1 MOR Four week Available
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Details

Statement of responsibility: Sandra Moriarty, Nancy Mitchell, William Wells
ISBN: 1292017392, 1292019956, 9781292017396, 9781292019956
Note: Includes bibliographical references and index.
Physical Description: 1 volume (various pagings) : illustrations 28cm
Series: Always learning
Subject: Advertising.
Reproduction: Electronic reproduction. Dawson Books. Mode of access: World Wide Web.
Series Title: Always learning.