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    The corporate reputation of multinational corporations: an analysis of consumers' perceptions of corporate reputation and its effects across nations

    The corporate reputation of multinational corporations: an analysis of consumers' perceptions of corporate reputation and its effects across nations

    Huber, Cathrin, author

    eBook, Paperback, Electronic resource, Book. English. Electronic books.
    Published Wiesbaden: Springer Gabler, [2018]
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    Available at Electronic Resource and University Library.

    • Electronic Resource – One available in Main 658.049 HUB

      Barcode Shelfmark Loan type Status
      Main 658.049 HUB Ebook Available

    • University Library – One available in Main 658.049 HUB

      Barcode Shelfmark Loan type Status
      3521719279 Main 658.049 HUB Four week Available

    Details

    Statement of responsibility: by Cathrin Huber
    Copyright: 2018
    ISBN: 3658197633, 3658197641, 9783658197636, 9783658197643
    Note: Includes bibliographical references.
    Physical Description: 1 online resource (XX, 181 pages) : illustrations.
    Series: Handel und Internationales Marketing Retailing and International Marketing
    Subject: International business enterprises Public relations.; Public relations.
    Reproduction: Electronic reproduction. Dawson Books. Mode of access: World Wide Web.
    Series Title: Handel und Internationales Marketing Retailing and International Marketing.