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Sponsorship in marketing: effective communication through sports, arts and events

Sponsorship in marketing: effective communication through sports, arts and events

Cornwell, T. Bettina, author

eBook, Paperback, Hardback, Electronic resource, Book. English. Electronic books.
Published Abingdon, Oxon; New York: Routledge, [2014]
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Available at Electronic Resource and University Library.

  • Electronic Resource – One available in Main 338.43796 COR

    Barcode Shelfmark Loan type Status
    Main 338.43796 COR Ebook Available
  • University Library – Six available in Main 338.43796 COR

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    3521876913 Main 338.43796 COR Four week Available
    3521725274 Main 338.43796 COR Four week Available
    3521875829 Main 338.43796 COR Four week Available
    352123542X Main 338.43796 COR Four week Available
    3521235439 Main 338.43796 COR Four week Available
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Details

Statement of responsibility: T. Bettina Cornwell
ISBN: 0415739799, 0415739802, 1315816377, 9780415739795, 9780415739801, 9781315816371
Note: Includes bibliographical references and index.
Physical Description: 1 online resource (xiv, 166 pages) : illustrations (some in colour)
Subject: Performing arts sponsorship.; Sports Sponsorship; Corporate sponsorship.; Special events Marketing.
Reproduction: Electronic reproduction. Dawson Books. Mode of access: World Wide Web.